Ecology of fashion is at Odessa Fashion Week SS 2020

24-27 October, Odessa Fashion Week took place in the Winter Garden. The main location has been decorated of placing signs with statistics on the harmful effects of the fashion industry and people on the environment by the designer, art installer Vladimir Umanenko. Having filled the pool with plastic waste, thereby attracting the attention of the fashion community to environmental and social safety issues production and excessive consumption. We have to remember that we bear great responsibility for the environmental impact that we have today.

“The #SustainableFashion conscious fashion became the leitmotif, which implies an environmental trend in fashion and conscious consumption. Designers and brands around the world are increasingly committed to this trend in the careful use of natural and human resources, the reuse of ready-made things, as well as the recycling of waste and things to make new ones. Our main task is to develop new technologies to reduce the negative impact on the environment, while continuing to offer consumers high-quality and beautiful products with a long term of use,” Zarina Semenyuk said.

24 October, an educational fashion conference was held on the relevant topic: “Sustainability in fashion” as well.

From 25 to 27 October, 36 collections have been presented by MISS DM, THE CATS, ELEN GODIS, AURUM, DANIIL GULIAEV, LIDIAYANITSKA, KIRA TAN, CANDY KID, ALLA FRENKEL, ANDRE TAN KIDS, YES! KIDS, BY VEL, I AM KIDS, СЧАСТЬЕ, WELL KIDS STUDIO, DREAMS & EMOTIONS, IN HYPE KIDS &ROYAL FAMILY MODELS, PINKDREAMS by TANYA VASINA & MA DEFILE MODEL`S CITY, BABY ANGEL & JUNIOR MODELS, SOUL UNITY KIDS, PICCOLO &CHAMELEON MODELS, PLAY FASHION JUNIOR, HNA DRESS, VYSHYVANKA BY VIOLET, LA SPORTA, LENAFE, VerdeMela& LADY FOREVER, MA-AVIE by OLGA SCHEDRINA, SHA ODESSA & INSTITUTE OF MODERN MADAME, MARINA GIN, TERNOVA & JENNIFER SCHOOL, MARTA STRILETSKA & NOVA IMPERIA, CELEBRITY ROOM, CIRESEL | MOLDOVA, CORELI | MOLDOVA, DESIGN DEN | INDIA.

From 25 to 27 October, Trade Fashion Zone was working within Odessa Fashion Week as well. There have been presented the Ukrainian designers’ clothes, bags, accessories and event partners such as JUSTE TOI, MOL concept, KARMA, LA SPORTA, VERONIKA KOSMINSKAYA, SPECTOR LEATHER, LES, TIFFANY MARIYA, FOTO-ARTISTIQUE, ARDEN, NO TABOO. Jewelry Gallery has been opened as well and jewelry designers such as KOMAROV JEWELLER, AKEL JEWELRY, KOLO Jewelery, ILYIN bijouterie, RODONIT presented their products.

The next season of Odessa Fashion Week is on 26-29 March, 2020.

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